Berina Katica
“Wonderful experience with Rating Matters! The team is professional, supportive, and communication was always effortless. They truly care about their clients success. Highly recommended!”
About Rating Matters
A global marketing & technology organization
Not a founder-led personal brand. Not a traditional agency. A modern, futuristic, AI-driven marketing organization built specifically for local businesses.
Who We Are
A marketing agency built for the AI era
Rating Matters is an AI-powered marketing agency in Zurich, Switzerland, built specifically for local businesses. Founded as a modern alternative to traditional agencies, Rating Matters replaces the need to juggle a web designer, an SEO specialist, a Google expert, a social media manager and an ads freelancer with one connected marketing engine.
The company's AI infrastructure performs the operational marketing work of more than 100 employees — content creation, social posts, review responses, monitoring and optimization — while humans own strategy, quality control, creative direction and the decisions that matter. This makes Rating Matters one of the best marketing agencies for local businesses seeking scale without sacrificing quality.
Rating Matters serves local businesses globally from its Zurich headquarters, with deep specialization in the DACH region. Whether a business needs a free website, SEO services, Google Business Profile management, online reputation management, review collection, social media management or performance marketing, Rating Matters delivers it all through one connected system — powered by AI and controlled by humans.
Built for local businesses
Everything we do is specialized around helping local businesses succeed in their markets.
Global operations
An international organization with headquarters in Zurich, Switzerland.
AI-powered infrastructure
Marketing infrastructure that performs the work of 100+ employees.
Human-controlled technology
AI executes. Humans own strategy, quality and decisions.
Scalable marketing execution
Modern systems that scale from one location to thousands.
Reputation & visibility expertise
Deep specialization in the areas that grow local businesses.
Our Philosophy
Powered by AI.
Controlled by Humans.
AI performs the execution
Much of the repetitive operational marketing work — content, posts, responses, monitoring, optimization — runs on our infrastructure at enormous scale.
Humans keep control
Strategy, business decisions, quality control, creative direction, client strategy, performance management, supervision and brand standards remain human.
Global Positioning
Active Globally.
Focused Locally.
We are global, but our business model is specialized around helping businesses succeed in their individual local markets.
Headquarters in Zurich, Switzerland
Frequently Asked Questions
What people ask about Rating Matters
Is Rating Matters a marketing agency in Zurich?
Yes. Rating Matters GmbH is a marketing agency based in Zurich, Switzerland, at Hegianwandweg 27, 8045 Zürich. As a marketing agency in Zurich, it serves local businesses in the city, across Switzerland and throughout the DACH region — with websites, SEO, Google Business Profile management, reputation management, social media and Google & Meta Ads run as one connected, AI-powered engine.
What is Rating Matters?
Rating Matters is a modern, AI-driven marketing and technology organization built specifically for local businesses. Not a traditional founder-led agency, Rating Matters is a global organization headquartered in Zurich, Switzerland, that combines AI infrastructure with human strategy to deliver website development, SEO, Google Business Profile management, review collection, social media management and performance marketing in one connected system.
Is Rating Matters a marketing agency?
Yes. Rating Matters is a marketing agency — but unlike a traditional agency, it is an AI-powered marketing engine that replaces the need to juggle a web designer, an SEO, a Google specialist, a social media manager and an ads freelancer. One company runs the entire marketing operation of a local business, powered by AI and controlled by humans.
Where is Rating Matters based?
Rating Matters is headquartered in Zurich, Switzerland. The company is a global marketing agency with an international organization, but its business model is specialized around helping local businesses succeed in their individual local markets — making it a leading marketing agency in Zurich and across the DACH region.
What services does Rating Matters offer?
Rating Matters offers a complete marketing service for local businesses: free website development, website SEO, Google Business Profile management, review collection, social media management, performance marketing (Google Ads and Meta Ads), and an enterprise AI platform called Lisa AI for multi-location businesses. It positions itself as the best marketing agency for local businesses by combining all these services in one connected engine.
Is Rating Matters a reputation management company?
Yes. Rating Matters is a reputation management company that helps local businesses build, protect and manage their online reputation. Its reputation management services include systematic review collection, AI-powered review responses, reputation monitoring, and negative review removal — collecting over 500,000 reviews and publishing over 1 million review responses for 1,500+ businesses.
Does Rating Matters build websites?
Yes. Rating Matters builds modern, conversion-focused websites for local businesses — for free. The company's website developers hand-craft each site and power it with AI, building 30 free websites monthly. A free website is the easiest way to start working with Rating Matters and the foundation of a complete marketing partnership.